AVVO is to Lawyers as Zillow is to Realtors

by Roberta Murphy It seems nobody is immune from the power of the internet or the inevitability of progress. Zillow shook the real estate industry (and lots of homeowners) with last years unveiling of its near-instant online real estate valuations. The complaints came primarily from Realtors who feared the public would come to rely on Zillow Zestimates for home valuations and from homeowners whose property values were decimated by the…

April 19, 2007
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San Diego Home Losses Mark New High

by Roberta Murphy According to the latest from Dataquick, a record number of foreclosure notices have been sent to California homeowners during this past quarter, setting a new ten-year record. Why? Dataquick reports that œflat appreciation, slow sales, and post teaser-rate mortgage resets have contributed to these financial casualties. The San Diego Union Tribune reports that San Diego County endured 1,182 foreclosures from January through March, 2007 -or almost eight…

April 17, 2007
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Real Estate Bloggers Make Headlines

by Roberta Murphy Blogging has become a key marketing tool for real estate agents. Michelle Mowad, a talented writer for the San Diego Business Journal, called last week inquiring about real estate blogging and the impact it is having on our San Diego real estate business and life. We talked about Web 2.0 social networking sites like MySpace and how blogging is such a natural communications platform for real estate…

April 10, 2007
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Avoid These Home Buyers Like–the Flu

Home Buyers
April 7, 2007

by Roberta Murphy   Todays real estate market is different for all, including luxury home sellers, their agents and home buyers. Though multiple offers have returned on a selected basis in the San Diego and Manhatttan real estate markets (well-priced, well-located and well-appointed homes), it is still a buyers market. And with many buyers returning to these markets, sellers and their agents need to be wary of certain types of…

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ipayOne Real Estate Going Down the Hole?

The Carlsbad, CA discount real estate broker, ipayOne is no longer taking any new real estate listings and will be liquidating its assets. The once high-flying brokerage spent hugely on advertising, even purchasing for $2.5 million the five-year naming rights to the San Diego Sports Arena which was renamed the ipayOne Center. Their real estate business was primarily centered in the San Diego area, and there were reported plans to…

April 7, 2007
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The Mortgage Graveyard: RIP

by Roberta Murphy The inevitable has happened. Fallen mortgage companies now have their own graveyard and we can also see those headed in that direction. Want to know which mortgage lenders are dead, struggling or being acquired? The Mortgage Daily has created a new online destination: THE MORTGAGE GRAVEYARD Here we can see the fallen, the failing, and those that have been acquired all the way back to 1999 -and…

April 5, 2007
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Street and Neighborhood Gossip….

Real estate gossip can actually help buyers choose best home and neighborhood.
March 29, 2007

by Roberta Murphy Well, sort of. Web 2.0 and interconnectivity has drilled down to a new level of local, with the online premier of Street Advisor this week. This fun site allows residents to rate and write about the streets on which they live. The reviewer can rate the livability of the street, the neighbors, convenience to shopping, medical care, schools and restaurants and more. But is it really gossip?…

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Short Sales in the Luxury Home Market

Short Sale
March 25, 2007

by Roberta Murphy Some of the more difficult listing appointments our group encounters these days are ones that involve short sale conditions. In this situation, the seller owes more on the property than what it is worth in the current market. A year or so ago, we were having to explain how short sales worked to anguished sellers. These days, sellers call us, say they are underwater with their mortgages,…

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Newspapers and Real Estate Bubble Rant

by Roberta Murphy San Diego Vacancy Rates the Highest Since ˜95 headlines the San Diego Union Tribune. Those are words that should should send shivers down the spine of San Diego real estate investors, homeowners, home sellers, and potential home buyers throughout the county. But smart home buyers and savvy real estate investors should know by now to read between the lines and below the headlines. If we take the…

March 25, 2007
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Home Sellers Competing with Model Homes

home staging
March 15, 2007

by Roberta Murphy I just returned from a meeting of top real estate agents in North County San Diego. There was much discussion about what is selling and what is not. Aside from market issues (luxury home market is strong here and multiple offers are not uncommon for buffed homes in the $1.5 million and up range), the issue of home presentation and staging was at the very top of…

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