by Roberta Murphy Once upon a time, the lowly shower offered faint competition for the jetted bathtub. The bathtub was where one went to luxuriate, while the shower was a functional cleanser. Not any more. These days the lowly shower is one of the hottest home luxuries in demand. The shower stall might contain a steam shower, a multi-headed storm of warm water, or simply a place to stand under…
by Roberta Murphy A year or so ago, real estate circles were abuzz with argument and discussion about the pros and cons of discount real estate services and commissions. Discounter Redfin had opened with one agent in San Diego, and their CEO Glenn Kelman promised that real estate discounters would turn the real estate brokerage business either upside down or inside out (I dont recall which). Beating Kelman at his…
by Roberta Murphy This is Part One of an ongoing series about Luxury Home Buyers, their expectations, origins and trends. This first article in the series will look at these buyers and what they expect from their luxury real estate agents. For some reason, I thought market knowledge and keen negotiating skills would head the list for luxury home buyers, but a recent 2007 membership survey conducted by the Luxury…
by Roberta Murphy It came as a total surprise when I received an email from International Listings that Luxury Home Digest had been tapped as one of the top 8 Home Buying blogs in the country–and one of the top 100 Real Estate Blogs. WOW! I join the other winners in this category in thanking the judges at International Listings for this special real estate honor: Barbara Corcoran Ink: Barbara…
by Roberta Murphy Investment in high end real estate markets can be a challenge for most buyers. If the price of the real estate does not intimidate, then the low cap rate, or return on investment, will. In fact, carrying costs v income on luxury real estate investments are often negative for many years, or until the property is sold. With real estate investors in our expensive San Diego market,…
by Roberta Murphy Even private jet owners from Dubai might want to stop in Carlsbad, California for fuel, red carpet service and a concierge service second to none. Celebrities, business tycoons and savvy fliers already know about the Premier Jet facility at the McClellan-Palomar Airport and the buzz is starting to spread. With U.S. Customs opening an office at Palomar in June, a $24 million facelift in the works, and…
by Roberta Murphy Todays real estate market is different for all, including luxury home sellers, their agents and home buyers. Though multiple offers have returned on a selected basis in the San Diego and Manhatttan real estate markets (well-priced, well-located and well-appointed homes), it is still a buyers market. And with many buyers returning to these markets, sellers and their agents need to be wary of certain types of…
by Roberta Murphy Its no secret that I am a fan of the Chopra Center and of the La Costa Resort and Spa or that I am a Realtor living in this coastal Carlsbad paradise. I have a special affection for the old Rancho La Costa and for the legendary homes surrounding the La Costa golf course. And we just obtained a listing for a very special La Costa property….
by Roberta Murphy Some of the more difficult listing appointments our group encounters these days are ones that involve short sale conditions. In this situation, the seller owes more on the property than what it is worth in the current market. A year or so ago, we were having to explain how short sales worked to anguished sellers. These days, sellers call us, say they are underwater with their mortgages,…
Many real estate agents, home sellers and home buyers roll their eyes and shrug their shoulders when the subject of variable or value range pricing for homes is discussed. This value range property pricing strategy has been successfully used in the San Diego real estate market since the mid-1990s. In those days, it was an innovative vehicle used to bridge the gap between sellers wanting yesterdays prices and buyers demanding…
